Although in some locations there is already competition, competitors are unable to force a fight over price, for example, making Uber practically choose how much to charge the user and, mainly, how much to pass on to the driver. This includes battles against taxi drivers’ unions, as well as against some municipalities around the world.Īs for customers, both users and drivers, the disadvantage is precisely the lack of strong competition. In addition, Uber has established itself in the market not only because it is the first in its business model, but because it has set up a functional structure, which really works and which has guaranteed the confidence of both drivers and riders.Īs negative points, we can mention the liability questions and insurance issues, which the company continues to face both in the cities in which Uber enters and in those in which it has already been operating. Although it can be said that taxis are competitors of Uber, the customer segment is different, since we are talking about an audience that will ask for a ride via the app and not wave at an identified car that is in their way. Regarding Uber itself, its great advantage is that it was the first entrant in this market. ![]() In addition, due to the ranking system, the driver also has greater security by being able to check the user’s profile and their score on the app, to decide whether to stay with the ride or not. In fact, they can also send their ride information in real-time to someone else, which also guarantees them more security and peace of mind.įor drivers, the big benefit is being able to get a job, by just having access to a car and a cell phone, being able to choose their working hours, and having their income coming in regularly. When making the request, users receive plenty of information about the driver and the car, such as license plate, name, photo, time of service, and grade within the ranking system. ![]() Today, practically everyone in urban areas has a cell phone, mostly with an internet connection, so the majority of the population can ask for a car without having to walk even a step from wherever they are. To begin with, the app is user-friendly and is rarely down. Uber’s biggest advantage for users is convenience. Thus, everyone can check each other’s degree of confidence before accepting a ride. The rider evaluates the driver, and the driver also evaluates the passenger. Besides, there is a rating system, which is an important feature of Uber. There are also different payment methods, depending on the location where you use the app. The value of the race is calculated by an Uber algorithm, considering the distance traveled, elapsed time, and the fuel used. There are some differences in the rates for each category, accordingly. There are different categories of vehicles in the app, depending on the city in which you are going to use it. As soon as you get in the car, the driver will take you to your chosen destination, using the navigation system of the app itself. Then, in the app, you will enter your destination and the platform will locate an available driver, based on the location of both. ![]() To get an Uber, you need a smartphone with a GPS system, internet, and the Uber app installed. “We ignite opportunity by setting the world in motion.” How does Uber operate? Later, he launched two new enterprises, the venture firm 10100 and the real state company City Storage Systems.Īs for Uber’s CEO, Expedia’s former CEO, Dara Khosrowshahi, was the chosen one after Kalanick stepped down, and has been occupying this position until today. After that incident, Travis stepped down from his position as Uber’s CEO. It was June 2017 when Travis Kalanick was on an UberBlack ride and got into a discussion with the driver. From 2009 on, Uber raised a lot of funding and, in 2015, it was the most valuable startup in the world ($51 billion). One year later, it would be launched internationally - in Paris, of course. In 2009, Camp was CEO of StumbleUpon, a startup he had sold two years earlier to eBay for $75 million - by the way, Kalanick also had sold his startup, Red Swoosh, to Akamai Technologies for $19 million, in the same year, but he began working on UberCab as a side project.īy summer, Camp persuaded Kalanick to join turinabol_10 UberCab, and the official launch took place in 2010. Travis Kalanick and Garrett Camp were attending an annual tech conference (LeWeb) in the city and, one night during the conference, they simply could not get a cab, and they got thinking about how it would be if people could just ask for a cab via smartphone.Ĭamp kept thinking about it and, back to San Francisco, he bought the domain. Uber’s history starts back in 2008, in Paris.
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